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One might think that types of wristwear are synonymous with each other – for example, smart watches and more traditional watches. However, this couldn’t be further from the truth. While in theory, they both exist to serve a similar purpose, there are many pros and cons to both.

The rise in popularity of smartwatches means that most people have to come to expect to not only be able to tell the time with their wristwear but also to be able to check their emails, make calls and even track their daily fitness. Smartwatches have meant that many people now expect their wristwear to behave just as their phone does, but in a far more miniaturised version that fits onto a bracelet. And while we’re die-hard fans of traditional watches, it’s easy to see the appeal – plus, smartwatches are pretty fun!

But despite the outward convenience of the smartwatches, the traditional watch industry is still booming, proving that centuries of horology and expert watchmaking craftsmanship have not yet been lost in the eyes of. Here, we look at the top 3 reasons why people are still choosing luxury watches over smartwatches such as Fitbit, Apple Watches and more…


Traditional Watches Are More Reliable

A common theme with many smartwatches is that because of the numerous functions they each have, their charge can run down very quickly in the same way that smartphones do – which is less than ideal if you get caught short!

Traditional watches, however, do not have this problem, meaning that you’ll never be in a position of not knowing the time! You know when you buy a luxury watch, that the battery life on it is going to last you years. This is true of most makes and models, regardless of the internal mechanism that makes them tick. For example, a watch with a quartz movement has a battery that is built to last around 5 years or so – which makes it far more reliable than a smartwatch that requires charging after a few short hours!


Fashion (and Technology!) Changes

It’s no secret that the world of tech moves remarkably quickly, which is where smartwatches come in at a slight disadvantage. This means that quite often, by the time you’ve managed to get your hands on a smartwatch at a reasonable price, a few short months later a newer version with more gadgets and gizmos becomes very quickly available, which makes your recent wristwear purchase outdated.

Predominantly, the apps available of a smartwatch are usually available on your phone too – meaning that 9 times out of ten you’re actually not going to use all of the very things that excited you about the smartwatch in the first place. The time, however… that’ll always be available on a traditional watch!

Watches are quite literally timeless. Even after centuries of design, the key elements remain in place, and even the designs are often very classic. Beauty is entirely subjective, but most in the horological space would agree that the love and care that goes into designing a classic watch make for a far more attractive piece than a smartwatch…


Traditional watches Are a Family Heirloom

If you think back to the first watch you ever owned, we’d hazard a guess that it wasn’t specifically for you (well, unless it was one of those rubber children’s ones!) It’s highly likely that your father or grandfather passed down a much loved watch, or for the ladies you might have had an obsession with the dainty watch bracelet you saw your mother wear most days that eventually makes it’s way to you – and it becomes one of your most prized possessions.

Even if your beloved wristwear was bought for you as a gift, it’s unlikely you’ll forget who bought it for you or even the occasion that it was gifted to you. This is what makes classic watch designs so truly special – and it’s not something that is replicated with smart watches.

Some occasions where watches are traditionally gifted are anniversaries, birthdays and weddings to name but a few. While a new smartwatch is remarkably exciting the day you bring it home, it won’t hold that same significance once the novelty of all it’s gadgets wear off. Plus the chances are that you bought it for yourself, so it doesn’t hold quite the same meaning!